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Of course, I just had to do it. Yes, this is the traditional resume. I'm
also on LinkedIn, so you can see similar stuff there, too.
Objective: Write,
edit, create content...
...research and brainstorm to bring content to life... use proven problem
solving and creative thinking skills to answer questions people are asking...
use intense passion for learning to pass on knowledge that meets customer
and client needs.
Experience
Content Manager,
SEO Manager, Web Marketing (Quicken Loans) Nov 2005 – Jun
2008
Developed content strategy and wrote copy for www.quickenloans.com to
meet usability, information architecture and search engine optimization
targets. Created business case for engaging in social media; corporate
culture goals met through blog, www.whatsthediff.com; inbound links and
authority established on Yahoo! Answers; daily rate and industry messages
on Twitter.
- Wrote mortgage articles picked up by Yahoo! News for increased exposure
and lead generation.
- Increased site submission by making online calculators easier to read
and use.
Writer/Producer
(Hass MS&L for General Motors) Mar 2003 – Nov
2005
Produced www.gmability.com/education for General Motors, creating games,
stories and multimedia lessons about the environment, energy, sustainability
and technology for K-12 students, all certified by Weekly Reader. Wrote
similar articles for adults; guided graphic designers in creation of charts
and illustrations to add clarity.
- AwardsBest Education Web Site (2005)
- PRSA Bronze SABRE (2004)
Manager, Corporate Education Projects (Visual Services, Inc.)
May 1999 – Apr
2002
Lead development of web-based corporate training projects. Edited and
produced web sites that replaced volumes of printed material distributed
nationally, saving $500,000 each year. Managed www.TeamFordRacing.com;
designed news posting systems, edited content and organized driver chats
with fans.
Global Webmaster
(Meritor/Rockwell Automotive) May 1997 – May 1999
Responsible for launching web-based technology: pilot testing, establishing
policy and best practices, training new users. Developed first global intranet,
with supporting sites in Europe and Asia, to streamline engineering communications.
Developed web-based resume submission to save human resources costs. Director
of Corporate Communications (Netrex, Inc.) Sep 1995 – Apr
1997
Responsible for all
public/media relations, advertising, trade shows, presentations and speech
writing.
Educated all Cranbrook Institute teachers
on using web browsers and search engines in the classroom. Organized the
company’s first Internet Security Symposium to establish authority
in the network security market.
Web Development Manager
(Netrex, Inc.) Sep 1995 - Sep 1996
Created first-ever
web sites: Michigan Employment Security Commission (MESC), ITT Automotive,
Dodge
Cars ’95/’96, Lear.
Marketing Coordinator/Web
Developer (DataServ, Inc.) Feb 1995 – Sep
1995
Created multimedia
presentations for a K-12 educational technology integrator; interviewed
teachers, reported on Internet use in the classroom.
Created the first web-based portal of lesson plans on the web.
Employee Benefits Education Writer (FlexBen Corporation) Jan
1993 – May
1994
Wrote first guides on Family & Medical Leave Act, Health Care Spending
Accounts. Advertising,
Marketing, Administrative Manager (Sterling 2000) Jan 1992 – Jan
1993
Produced company's first client newsletter and sales commission tracking
system.
Executive Assistant
(Dirks, Van Essen & Assoc.) Nov 1989 – Dec
1991
Created the industry’s first newspaper acquisition tracking database.
Computer Skills
- Microsoft Word, Excel, PowerPoint, Project, Visio
- Adobe PhotoShop, Macromedia Fireworks and Dreamweaver
- “
Straight” HTML code (not relying on visual editors)
- Web traffic analysis
tools: Omniture and Coremetrics
- Many proprietary software
packages for tracking, management and request submission
Education
Bachelor of
Arts, Public Relations (Cum Laude) Wayne State University,
1995
- Member of PRSSA Bateman
Competition; first-ever national placement for WSU.
- Newsletter editor
for WSU chapter of PRSSA.
- Contributed to James
Measell's textbook, PR: The Right Stuff.
Assoc.
Liberal Arts (Cum Laude) Oakland Community College, 1989
Additional Experience
Stone Academy,
Greenville County Schools: Library Clerk; set up student self-checkout
systems.
Glengary Elementary: Coached fourth grade DestiNation
Imagination team.
Greenville Middle Academy: Revived FIRST LEGO League
team with first-ever competing members; competed at the state level.
World
Cup USA ’94: Media relations & hospitality; Personal attaché to
president of WC-USA while in Detroit, ambassador to Dr. Henry Kissinger
for opening Detroit game.
The Bridge Church: Developed children's education program, member of finance
team, newsletter editor, on-stage announcements.
Franco Public Relations: Case study, award application
and press release writing.
Dorie Shwedel & Associates: Media relations, event
coordination.
Classroom Presentations and Materials
Diego Rivera (2002) for Kindergarten students, included mock mural painting.
Drop Zone (2003) for first graders, demonstrated gravity for annual science
fair.
Growing Crystals (2004) for second graders, included comparing solutes.
Geometry of Snowflakes (2004) for second graders, used a protractor to
find six snowflake poles.
Glengary Math (2006) for fourth-graders, a web-based math facts practice
game.
Want to talk to my
references? Email Christy Brewer at christy@brewpoint.com.
Here's a PDF version of Christy
Brewer's resume.
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